Self Promotion and Development

After a group discussion with Sean on wednesday about blogging and our appearance on the web as designers I have had a big think about what I could do further to develop myself a strong internet and visual presence. I think my main starting point would be business cards, this is something I have been thinking about a lot recently, I feel confident now in my abilities as a designer to start to take on extra work on top of my university projects and I think business cards is a strong starting point. They would be handy to have if I ever got talking to someone about my work just incase and they are a way of networking. Not only this but it would allow me to effectively brand myself as a designer by using my talents and knowledge of design to create them. I have started an idea for business cards but they do need to be refined so that they showcase exactly what I am able to do as a designer.

my business card-01 my business card-02

I also think that I need to have a look at this blog. Up until now this blog has been a place for me to post my development on projects quite frequently however it is not necessarily something that I would want to direct potential employers to as it isn’t “edited” enough. A lot of the posts on here wouldn’t necessarily be of interest to them as they are more likely to be interested in the work I’m doing and the places I’m taking inspiration such as visits. So this is something I want to address over the summer, I think maybe making a blog that was more refined, edited, branded the same as my business cards would be beneficial. It would mean that potential employers wouldn’t necessarily have to sift through lots of posts before they got to the ones they were interested in but could easily find the content they were after. It would also hopefully look a lot more professional almost website like.

Have been looking at a few blogs and these are some that I will be taking inspiration from below:

Screen Shot 2015-04-30 at 13.50.20 Screen Shot 2015-04-30 at 13.51.59

These are screen shots from handsome frank illustration agency. Really like how they have big impact immediately you can see a lot of interesting visual information and have information about the different projects on the page.

This type of layout and style is something that I want to adopt for myself. I think it looks professional yet still interesting to look at and immediately you can see exciting visual material. Not only this but by designing something that looks more professional and concise I could brand it with the same logo that I would use on my business cards which would allow everything to tie in a link together.

Another thing that I think is crucial to develop at this time is my CV. Although it is up to date I think that it could be tailored a lot more to my specialism. I have often seen whilst looking at Behance (online portfolio site) that graphic designers are undertaking their own self promotion projects. Some have even designed there CVs so that they are done in a Graphic Design way which I think is a really interesting way of getting noticed. Not only are you telling a potential employer your skill set but at the same time you are showing them that you are able to design right from the start without even having to show your portfolio. I think it would really make you stick out from the crowd if done in an effective way. This is something that I really want to address over the summer break and try have a go at doing. Below are links to a few interesting projects that I have seen online that I will use as inspiration.

Kyle Robertson- Shameless Self Promotion

Anton Yermolov- Curriculum Vitae

Emmanuelle Bories- Resume

Plans for over the summer:

  • Develop my own personal brand and promote e.g business cards.
  • Create a more refined blogging platform that will look more professional and have a look that ties in with my business cards.
  • Update and design my own CV.
  • Look for work experience/internships.
  • Gain teaching experience and apply for teaching place via UCAS.

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